YELLY

Logo + Packaging​, 2021

Yelly makes high-quality dried fruits with the finest organic ingredients, prepared from scratch in Belgian. Identity deploys minimal graphic elements the logo and a decisive colour palette that reflects the purity of the ingredients. The fruit character illustration taking a walk with his dog serves as the joyful jumping off point for all design, story and strategy.

Client: YELLY

Photography: Semih Duman

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